Stories connect hearts.
I’m convinced everyone has a story with the power to encourage others. Thus, I’ve become an enthusiast for facilitating ways for people to tell their stories.
I believe there are three key components to telling a great story – heart, why and motive.
- Tell your story from the heart. It will be a more genuine experience for you as well as for your audience. This will help you with your demeanor and your ability to connect with others. Reflect on your story before telling it, but don’t over plan it and definitively do not over think it. There is a difference between practiced and staged.
- You have to answer why. Your audience will connect with your reason for telling your story. Communicate what matters to you—your beliefs, dreams and hopes. Why are you telling your story? Why are you doing what you do? In the words of author Simon Sinek, “People don’t buy what you do, but why you do it.”
- Give motive, gain motive. Your story can do more than simply inspire people; it can give them a tangible course of action. Give people a reason to take action to positively transform their own lives or someone else’s. By doing this, you will gain tremendous satisfaction in knowing your story is making a difference.
Heart + Why + Motive = Your Great Story
Consider the greatest speakers you know. You will quickly remember how each one of them communicated with these three essential components.
Whether is a story about how you helped a friend, the lessons you learned from making a mistake or how you overcame a particular struggle, you can make a difference in someone’s life by sharing the lessons behind your experiences.
I encourage you to tell your story. It will be empowering for you and others.